“The liquor industry is an important industry in Sichuan. During the ’14th Five-Year Plan’ period, we will focus on the’Five Actions’ of project construction, industrial chain development, enterprise cultivation, market expansion, and safety supervision to enhance the market competition of Sichuan liquor industry. Power.” On January 18th, at the press conference of the 16th China International Wine Expo, Sichuan’s economy and information technology Feng Jinhua, deputy director of the department, said that during the”14th Five-Year Plan” period, Sichuan will take multiple measures to enhance the competitiveness of”Sichuan wine.
In terms of project construction, Sichuan Province will insist on active service, Leading services, regularly holding project construction promotion meetings, implementing the mechanism of stratification and grading by provinces, cities, and counties, and including the work of contact service wine projects into the content of the annual assessment. Implement one-to-one contact assistance for key projects with”list system + responsibility system”, focusing on Wuliangye’s smart storage distribution, Luzhou Laojiao The construction of production facilities for winemaking projects, Langjiu Erlang sauce base, Maoxi sauce and wine project and other advantageous production capacity and supporting service projects will help companies to jointly solve difficult problems in land supply, administrative approval, and element guarantee during project implementation. Guide enterprises to seize opportunities and take the initiative to sort out problems in a timely manner, reverse the schedule, speed up the progress, and make every effort to advance; learn from each other’s project construction experience, and make a good project reserve.
Industrial chain development
In the development of the industrial chain, we will adhere to chain development to optimize industrial clusters. Give full play to the comprehensive advantages of Sichuan Liquor’s sound liquor industry system, rely on the concentrated development of industrial parks, and continue to strengthen the long-board, make up for the short-board, and innovate. At the same time, focus on optimizing the layout of the regional industrial chain, guiding the development of industrial clusters and contracting, and continue to build Chengdu, Deyang, Luzhou, and Yibin.”Producing area”, give full play to the unique advantages of Sichuan wine’s”double excellent thick sauce”, enhance the level of industrial space coordination, and support Luzhou and Yibin to cultivate the world A high-quality liquor industry cluster to support Luzhou in building a world-class Chishuihe Jiangxiang Wine Valley. Strengthen the integrated development of the whole chain from raw grains, products to the consumer end, continue to promote the construction of special grain bases for high-quality liquor brewing, encourage enterprises to build special grain bases by themselves and give policy rewards, and continue to stabilize the guarantee of raw grains.
In enterprise cultivation, we will insist on gradual cultivation to strengthen the main body of the industry. Adhere to the principle of”one enterprise, one policy”, strengthen the guidance and assistance for the”six golden flowers”, formulate and implement the”six golden flowers” and”step up” reward plan, and support the continuous expansion of the”six golden flowers” Strengthen the best and build a world-renowned brand. Strengthen the brand cultivation of Original Wine, rely on the Sichuan Wine Group, Sichuan Original Wine Industry Alliance, Original Wine Fund and other platforms to increase original wine enterprises and quality Integrate cellar resources, build leading enterprises and high-quality brands of original wine, and enhance the right to speak and control of resources in the original wine market.
In terms of market expansion, we will insist on diversified expansion to promote industry opening.”In recent years, we have innovated and organized activities such as the’Sichuan Wine National Tour’, the China International Wine Industry Expo, and the China International Wine Culture Festival. The results have been very good. Our activities have become more and more novel and more targeted. The influence is getting bigger and bigger, and it has become the business card of Sichuan wine walking.” Feng Jinhua said, the next step, Sichuan Provincial Department of Economy and Information Technology It will continue to strengthen the innovation of marketing models, vigorously promote the construction of”digital Sichuan wine”, make full use of digital technologies such as 5G and blockchain, explore and develop new online wine retail models, and continue to expand the consumer market.
“Quality is the root of an industry’s enduringness. The most important thing about Sichuan wine is that it is famous at home and abroad. It has first-class quality and brand.” Feng Jinhua revealed that in terms of safety supervision, Chuanjiu will insist on quality first to build a solid industrial base, and unswervingly strengthen the protection and inheritance of traditional craftsmanship. At the same time, strengthen the construction of the quality and safety traceability system of liquor, further establish a traceability system covering planting, brewing, logistics, marketing and other information, and expand the traceable products in the whole process. Continue to strengthen market supervision and management, establish a cross-provincial intellectual property protection coordination mechanism, increase the crackdown on intellectual property infringement cases in the liquor industry, protect the legitimate rights and interests of famous liquor enterprises, and create a good environment for industrial development.
As the”14th Five-Year Plan” The first year of the company
is also the Chinese wine industry
lays out a new round of high-quality development
Important window period and strategic opportunity period
We look forward to Sichuan wine industry together
Going to the whole country and going to the world
Source:Sichuan Economic Daily